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As of today, Facebook has near to a billion signed up users from all over the globe. From a company point of view, that's a huge piece of earnings pie. In fact, getting a little portion of that can set you and your business for life. Unfortunately, Facebook is torn into two camps. One believes that Facebook advertising works and the other thinks that it does not. With this tension, it's rather tough to state which side is right. The good news is, Andrew Lipsman, VP of Industry Analysis for comScore, tried to drop some light on these two different [...]