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3 Webinar Mistakes That Can Ruin Your Marketing

3 Webinar Mistakes That Can Ruin Your Marketing

by Joe The Goat Farmer
If you’ve never created a webinar for promotional purposes, you’re part of only 40 percent of marketers who haven’t done so. Whoever is handling your digital marketing can certainly promote these online events, but your expertise and professionalism are what will make them successful. With that in mind, here are a few webinar mistakes you must avoid if you hope to create perfect content. 1. Ignoring the Clock It’s okay to have a long webinar. In fact, your subject matter may make it necessary. If this is the case, though, you need to ensure that you advertise that fact. When [...]

Content Marketing Trends that will Make 2018 Great

by Joe The Goat Farmer
While it might seem a little early to start looking for content marketing trends for 2018, there are certainly current trends that will affect how this form of promotion evolves next year. In fact, many of the advancements that occurred in content marketing in 2017 will likely continue strong throughout all of the upcoming year. Unfortunately, only 22 percent of marketers consider themselves very successful at content marketing, but the following trends could help change that. Using Social Influencers Corporations have been using social influencers since the dawn of marketing, but it’s not necessary to have a commercial with Brad [...]

Live Streaming and Its Advantages for Local Business Owners

by Joe The Goat Farmer
Extremely Affordable Maybe the biggest benefit of Facebook's live video, and other services like it, is the fact that implementation is remarkably affordable. In fact, business people can start a live stream right from their telephone. This means whether they are at an online community event, discussing a local occurrence or simply providing a quick "how-to" video for fans needing more info on a topic, live video can get the job done without breaking the bank. Delivers Sense of Urgency Promoting 101 dictates that creating a sense of urgency will lead to fast results. When users know something isn't going [...]