Are you new to blogging? or have you been doing it for a while now? Either way, it is important that you are aware of the elements that are vital to a successful blog post. If your blog posts have not been performing as you expected them to be, they might be missing some of these elements.
You want to get your audience hyped and curious so they can't help but read your post. You should also use keywords that are relevant to make your audience read your blog post.
Intense Opening Statement
As soon as they read your post, you want to greet them with an opening statement that makes them want to continue reading. You can use well crafted questions or mention common problems that your blog post aims to answer or solve.
Properly Written Sentences
Nobody ever wants to see a blog post littered with grammar and spelling errors so do yourself a favor, proofread, spell check and edit your content before you post it. You have to make sure that your content is free from errors and mistakes so your audience will enjoy reading it and look forward to seeing even more high quality material from you.
Keep it Interesting: Use Cliffhangers
Breakup your content/story with a few cliffhangers to keep them on the edge of their seats. If you clump everything up some of your readers might not find it as appealing since it looks so long.
Pick Out the Important Stuff: Use Bullet Points
Put emphasis on the stuff that you want your audience to know or realize. Your audience will comprehend a lot better when you condense the major points of your blog post into little bite sized pieces.
Images that Compliment the Content
Pictures or images that you add to your blog help keep the reader interested and increases their comprehension of the content. You can use infographics, charts, tables, statistical data, pictures, etc… Too much reading can be quite boring for most people, the images gives your readers a break from reading and enhances their comprehension.
Make sure your audience understands the message that you are trying to convey to them via your blog post. You can use a combination of bullet points, pictures, quotes etc… just about anything as long as it helps to explain what your message is.
The content of your blog posts represent you as well as your business. Make certain that you use this opportunity to help establish your brand, not hurt it.
Share your content
After you put together your premium grade blog post SHARE IT! You want people to see and read your blog so in turn they can share it with the people they know and so on and so forth. More shares mean more exposure which means more traffic which also results in an increased audience and readers.